Role overview
Own product positioning, messaging, and go-to-market strategy for enterprise and mid-market buyers of Lokalise's AI-powered localization platform.
Lead end-to-end product launches with Product, Sales, and Marketing, and build ICPs, buyer personas, competitive intelligence, and sales enablement assets like pitch decks and battle cards.
The role asks for senior product marketing experience at B2B SaaS companies with proven GTM ownership and end-to-end launch leadership, ideally for platform products with diverse buyer personas.
PMM focus
PositioningLaunchesCompetitive IntelEnablementAnalyst Relations