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Slate

Product Marketing Manager

Troy, MI, US / Hybrid / Senior

Role overview

Own product positioning, messaging, and storytelling for Slate's customizable EV truck lineup, translating complex automotive and technical concepts into clear, consumer-facing narratives that connect product stories to culture and launch moments.

Lead the end-to-end marketing brief process — partnering with engineering, design, accessories, brand, creative, social, PR, and production teams to plan and execute launches, feature rollouts, and accessories campaigns.

The role asks for 5–8+ years in product marketing, ideally in automotive, consumer technology, or lifestyle brands, with a track record developing product positioning and go-to-market strategies in fast-paced environments.

PMM focus

PositioningLaunchesContent Strategy